How we market Alberta criminal defence firms
Every Alberta criminal defence lawyer client we work with gets the same connected 360 system: search, paid ads, Map Pack, AI visibility and intake planned together and measured on qualified consultations. Here is how it is tuned for your practice area.
Charge-specific pages
Dedicated pages for impaired driving, assault, drug offences, theft and fraud, weapons and youth matters, each explaining what happens next in plain language.
Around-the-clock ads
Google Ads scheduled for the hours arrests actually happen, with call extensions and tracking so every call is counted.
Map Pack by courthouse city
Visibility in Calgary, Edmonton, Red Deer, Lethbridge and the other cities where your clients appear in court.
Fast, discreet intake
After-hours answering, missed-call text back and short intake forms that respect how stressful the moment is.
Charges we build pages and campaigns for
Clients search by what happened to them. We build pages around those searches and connect them to your consultation process.
- Impaired drivingCriminal impaired charges and Alberta's roadside sanction program, one of the highest-volume searches
- Assault and domesticAssault, domestic charges and release conditions
- Drug offencesPossession and trafficking allegations
- Theft and fraudShoplifting, theft, fraud and breach of trust
- Weapons and serious chargesFirearms and indictable offences where clients research carefully
- Youth mattersParents searching on behalf of a young person
What is different about criminal defence marketing in Alberta
Impaired driving in Alberta often starts with Immediate Roadside Sanctions rather than a criminal charge, and people search for help with both. Firms that explain the difference clearly, and what a person can do next, earn a large share of those searches. We build that content with you, reviewed by your lawyers.
Criminal clients also look for reassurance that you handle cases at their courthouse. City and courthouse pages, a Google Business Profile that lists your real services, and clear information about availability all help the right client pick up the phone.
What the same system has done for other firms
We have not published an Alberta criminal defence case study yet, and we will not dress up someone else's numbers as one. What we can show is what this exact system produced for GrowMinion law firm clients in Ontario, where the searches, the competition and the pressure to respond fast look very similar.
Results depend on practice area, market and competition. Past results are not a promise of the same outcome.
Criminal defence marketing, DUI lawyer SEO and criminal lawyer advertising
Criminal defence lawyer marketing, criminal lawyer advertising, DUI lawyer marketing, impaired driving lawyer SEO and criminal defence SEO all point to the same outcome: being the firm a person finds in the first minutes after a charge. We target every variant, in both the Canadian "defence" and American "defense" spellings clients type, so none of those searches slip past you.
Pricing for criminal defence and dui firms
Solo and new firms usually start with Demand Capture: Google Ads management from $499 a month, or SEO with Google Business Profile and AI search foundation from $999 a month. Growing firms that want every channel working together choose Market Capture, starting from $2,000 a month. These are starting prices. We build a custom quote around your city, competition and goals. See full pricing.
