What our video and branding work includes
This service works on its own or as part of the full 360 system, where search, ads, AI visibility, website and intake are planned together and measured on qualified consultations.
Practice-area explainers
Short videos answering the questions clients ask most, for your site, YouTube and social.
Short-form reels
Vertical clips for Instagram, Facebook, TikTok and YouTube Shorts.
Animated explainers
2D animated videos like the one on our homepage, for firms that prefer not to film.
Brand consistency
Logo, colours, messaging and profile visuals aligned across your site, ads and profiles.
Video formats that work for law firms
Most firms start with a few explainers and build from there.
- FAQ videosOne question, one answer, under two minutes
- Lawyer introductionsWho you are and how you work
- Process walkthroughsWhat happens after someone hires you
- Client storiesShared within Law Society of Alberta rules
- Animated explainersYour services explained in about a minute
Video for Alberta firms
Video also helps search. YouTube is the second largest search engine, video results appear in Google, and transcripts give AI assistants more of your expertise to draw on. We add transcripts and video schema to every video we publish on your site.
You do not need a studio. Most of our clients film on a phone with simple lighting, and we handle the editing, captions and publishing.
What the same system has done for law firms
We have not published a standalone video case study yet. In our engagements video works as part of the connected system, so we show the results of that system instead: these are GrowMinion law firm clients in Ontario.
Results depend on practice area, market and competition. Past results are not a promise of the same outcome.
Video marketing for lawyers and law firm branding
Law firm video marketing, video for lawyers, legal YouTube marketing and law firm branding all serve one purpose: helping clients feel they already know you before they call.
Pricing
Video editing is pay as you go, priced per video with no retainer. Branding and ongoing video are included in Market Capture from $2,000 a month. Every price is a starting point. We build a custom quote around your firm. See full pricing.
